Copywriting

Good copywriting does more than get your message across – it creates a connection with your brand through meaningful storytelling.

Anyone in business knows the demand for words isn’t slowing down. Social media, blogs and e-newsletters need to be constantly filled with quality, engaging content. Product labels need to communicate your message quickly. Promotional materials like websites, brochures, pamphlets, signage and displays… they all need to communicate your brand and provide useful and entertaining content to keep your audience connected.

With more than 25 years experience writing for business, government, media and non-profits, I can help you bring your brand story to life with targeted, engaging and creative copy. 

 

Here are just some of the copywriting services I offer:

  • magazine/web articles
  • websites + blog posts
  • ghost writing
  • thought leadership content and LinkedIn articles
  • social media posts 
  • programs for events, exhibitions, performances etc
  • reports
  • brochures
  • e-newsletters
  • media releases
  • guides + information kits
  • video scripts
  • advertising copy
  • customer correspondence
  • staff profiles
  • wine labels/product labels/packaging
  • signage/displays
  • creative storytelling
  • fiction and creative non-fiction

Latest projects

Seima's flow mag

I was commissioned to write profiles on local emerging creatives to emphasise the creative aspects of the brand by this SA-based design and manufacturing business. The magazine-style catalogue is distributed nationally and used by architects, designers, homewares outlets and builders.

PEET, IQ mag

I.Q. Tonsley Village

I worked with the Rowdy Group on this publication, which was distributed through the local newspaper. Commissioned by builder PEET, we worked with the client to develop a range of stories that captured the excitement of this emerging innovation district.

Read articles here

Click through to visit my media portfolio.

Clients have included...

  • Fuller Brand + Communication
  • Health Partners
  • Elders Pty Ltd
  • Qantas
  • Kimbolton wines
  • Echo Ridge wines
  • 9 Mile Creek wines
  • Class A Jewellers
  • Eastwood Community Centre
  • Australian Kidney Foundation
  • Police Health Fund
  • PuraTap
  • Hebe florist
  • Permafrost
  • Workspace Furniture
  • Roger Henley eyewear
  • University of SA
  • Eynesbury College
  • Lifeplan
  • SPAA superannuation
  • SA Tourism Commission
  • Youth Affairs Council of SA
  • Spartan Electrical
  • Attorney General’s Department
  • API employee benefits
  • Holdfast Insurance
  •  Westminster school
  • Wildbushtucker Flavours
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